Social Media Strategy & Planning | Digital Marketing Services

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Social media has the potential to open up a whole new world of opportunities to businesses. Already it has offered the chance for many smaller companies to make a name for themselves and compete with the big boys in their industries.
But in order to get social media right, you’ll need a clever strategy and that’s where Opace comes in.

Get your social media strategy right and you’ll get noticed but get it wrong and your reputation will go down the drain. Luckily, we’re here to keep you on the path to success.

9 years
Trading
1000+
Page1 Google results
150+ years
Combined Experience
100%
Happy Customers

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Strategy matters

What makes up a social media strategy?

In order to create a strong social media strategy, you need to answer the following questions:

Which platforms?

You will need to determine which platforms are most suitable for your business e.g. Facebook, Twitter, Google+, YouTube, etc.

When is the best time?

You’ll need to monitor your social media analytics to learn the optimal times to publish content, in order to generate the most interactions.

Who’s going to post it?

Your strategy must also decide who will be in control of your social media. Are you keeping it in-house or outsourcing it?

Which platforms?

You will need to determine which platforms are most suitable for your business e.g. Facebook, Twitter, Google+, YouTube, etc.

How will you do it?

Your strategy should set out how you plan on using social media for engagement, SEO and things like customer service.

What do you expect?

Finally, you need to identify the goals you are aim to achieve through your tailor made social media strategy.

Social media specialists/h5>

Opace’s social media expertise explained – what makes us so different?

There are hundreds of digital agencies out there but if you are looking for a Birmingham-based digital marketing team you can rely on, there’s no better choice than Opace. Here’s what makes our social media strategies stand out:

1. Do you offer Facebook & Twitter marketing?

We provide bespoke Facebook and Twitter marketing strategies and management services to help engage with customers; improve SEO and drive traffic to your site.

2. Do you provide video and media creation?

Infographic design, video animation and motion graphics are a few service we offer to improve engagement, brand loyalty and raise awareness of your business.

3. What about blog and content writing?

Copywriting and content creation is at the heart of what we do. We produce engaging blog content to drive traffic, improve SEO and strengthen your social media marketing.

4. Do you offer social media training?

Yes, our expert training and consultancy staff are available for those wanting to manage social media marketing in-house.

5. Do you provide bespoke services?

We don’t do off-the-rack, instead choosing to create bespoke social media strategies that are tailored to your needs.

6. Can you explain things in plain English?

Fed up of marketing jargon? So are we! This is why we aim to provide a simple, friendly and approachable solution for our clients. With years of social media experience, we have a great idea of what works and what doesn’t.

Reviews

What our clients think?

100% Positive Customer Reviews

Opace are rated 5 out of 5, for Social Media based on 8 customer reviews.

See our featured Social Media reviews

100% recommend us based on our Google+ Reviews

75%
Level of service

92%
Value of money

95%
Improvements

95%
Happy with timescale

100%
Will work with us again

Start your social media journey today

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How we work

How we help client’s with building social media strategies

Unlike with your average builder, you won’t be there just to make us tea. We’ll work collaboratively with you throughout the process to ensure you fully understand your new social media strategy:

Consultation

We’ll kick things off with a consultation (also known as a friendly chat over a coffee). This will allow us to get to know more about your business and current social media work.

Strategy creation

Our team of social media experts will then work closely with you to devise an effective strategy that seamlessly integrates with your SEO and other digital marketing efforts.

Implementation

Finally we’ll hit the start button on your social media strategy and continuously monitor its results to ensure a great ROI is being achieved.

Clients
Organisations we work with

Testimonials

What clients say about us?

Approachable, friendly & flexible

Honest, transparent - no smoke & mirrors

Quick to respond

Challenge you, but in a
positive way

Always deliver what they say

This wonderful achievement was testament to the teamwork, dedication and professionalism shown by Opace, bringing their expertise and moulding it to the very different expertise of the other stakeholders ie designers, web host and ourselves. Opace provide invaluable new project and regular technical support for our website & SEO development. We’ve found it to be a really invaluable relationship. I would thoroughly recommend Opace to any organisation embarking on such a major website project or who needs the kind of hand-holding and innovative support we’ve needed.